
CREATE. LIVE. PROTECT.
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.
As featured in

" YOUR LIFE & DREAMS ARE ALWAYS WORTH DEFENDING"
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.
- Avital
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.
TRANSFORMATIONS
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.
1 HOUR WORKSHOPS. A LIFETIME OF IMPACT.
FOR INDIVIDUALS AND ORGANIZATIONS.
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.

HARD TARGET
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.
About
Prevention is always your first line of defense.
The signature Hard Target Workshop teaches participants how to become harder targets through situational awareness training and personalized safety protocols (such as home safety, college safety, travel safety, parking lot safety, etc.)
Available formats:
Online & In-person
Available Formats
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.
STRIKING
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.
Learn effective striking for self-defense and fitness
STRIKING

About
Learn effective striking for self-defense and fitness
The signature Strikeshop (striking workshop) teaches participants how to safely and effectively strike for both self-defense and fitness. The experience is safe, fun and leaves participants with a real transformation to be proud of.
Available formats:
Online & In-person
Available formats:
Online & In-person
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.
About
SELF-DEFENSE
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.

SELF-DEFENSE
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.
Learn defensive strategy to the most common attacks.
Learn defensive strategy to the most common attacks.
Every self-defense workshop covers how to avoid, diffuse and defend against the most common attacks. Participants are not taught choreography, instead they are taught defensive strategies they can adapt with.
Available formats:
Online & In-person
Available formats:
Online & In-person
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.
PERFORMANCE
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.
Learn how to perform under pressure for all aspects of life
PERFORMANCE
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.

Learn how to perform under pressure for all aspects of life
Available formats:
Online & In-person
This unique workshop teaches participants how to develop a survival mindset and perform under stress while showing how survival principles can be performed to overcome everyday challenges, insecurities and setbacks.
Available formats:
Online & In-person
About

Amanda Seyfried
" I believe that every woman should learn the secrets behind Avital's training method."

Keri Russell
" I used Avital's training methods while shooting The Americans (FX). She is an incredibly inspiring teacher."

Megan Boone
"To prepare for my role as Liz Keen on The Blacklist (NBC), I was introduced to Avital. She helped me find the strength I didn't know i had."
WHAT COMPANIES ARE SAYING
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.

“ As the Chair of our Business Resource Group (BRG) for The Latine BRG at NFP, an AON company, working with Avital has been such an honor and an amazing experience. I highly recommend Avital's workshops for personal or group awareness on how to become a hard target. You will be glad you did! “
Monica J., Chair Business Resource Group, NFP and AON company.
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.

THE WHY
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.
Anyone can be targeted for an attack
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.
Every 60 seconds a woman is assaulted
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.
Trauma can last a lifetime
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.
WHAT CAN BE DONE
Learn these life safety and performance skills for yourself and introduce them to your loved ones, communities and workplaces.
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.
AVITAL'S STORY
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.
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1
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.
Experienced violence and sexual assault
Used self-defense to overcome the trauma
2
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.
Redefined what self-defense meant to me
3
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.
Taught thousands of women self-defense, wrote a book, public speaking, news segments, etc.
4
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.
Journey Defender was born to help people defend their lives and dreams.
5
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.
On the start-up journey while continuing to share this knowledge...
6
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.






A FEW MORE DETAILS...
Avital Zeisler is the founder of Journey Defender, a unique approach to self-defense designed to help people create, live, and protect a life they love.
For more than 15 years, Avital has studied, tested, and refined personal safety strategies, drawing on insights from neuroscience, psychology, security, law enforcement, human performance, and survivors of assault.
As an instructor, speaker, founder, and Penguin Random House author, she has dedicated her career to understanding how people recognize risk, make decisions under pressure, and develop the confidence and practical skills to take action when it matters most.
That experience became the foundation for Journey Defender — an approach to personal safety that is practical, engaging, and relevant to the situations people face in everyday life.
Today, organizations invite Avital into their workplaces to give their employees more than a one-time safety lesson: practical skills, greater confidence, and a framework they can carry with them for life.
LEARN ON SOCIAL MEDIA
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.
BOOK AVITAL TODAY
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.
Not quite sure where to begin?
Fill in the form below and we will help guide you.
CREATE, LIVE & PROTECT A LIFE YOU LOVE THROUGH
A UNIQUE APPROACH OF SELF-DEFENSE.
SOMETHING EXCITING IS COMING!
Learn the unique method in the palm of your hand.
The topics you will cover
Personal safety, striking, self-defense and authentic empowerment via the unique Journey Defender Method.
Product perks!
Get exclusive codes and tutorials on the best safety devices that have been tested by Avital and other experts.


Daily unique challenges
Small actions lead to great transformations. The program will guide you on daily challenges to create, live and protect a life you love.
Exclusive Events
As a member you will be given first priority and discount access to events.
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